Monday, March 29, 2010

Atlas Chiropractic System Launches the Neurosimulator

With patient education being such an important part of your practice, Atlas Chiropractic System has now launched their Neurosimulator. Gone are the days of posters, wall charts and light bulb animation. Our generation is tuned into high quality Hollywood movie productions. We embarked on this project with the objective to create a 3D animation of the body, spine and spinal nerves. The Neurosimulator not only shows the spinal segment but the systems and organs they affect.

We can’t deny the connection between the spine, nervous system and the rest of the body including our internal organs. We wanted to bring that to life in the clinic with a touch of the finger. Being able to communicate efficiently at the table side with your patients is more important than ever.

If you don’t take the time to educate your patients the likely hood of them being wellness patients for life diminishes. With the Neurosimulator you don’t have to rely on third party software. It is so much easier to work within one system. Our goal has always been to create our own tools to allow our chiropractors the most flexibility. We practice what chiropractors have been saying for over 100 years from the inside out.

Thursday, March 25, 2010

Referral Chart

You want to make smart marketing decisions, and Atlas is here to help. Take the guesswork out of which campaigns are working and which ones you should avoid in the future. You can enter an unlimited number of marketing campaigns such as newspaper ads, your website, screenings, etc. The referral analysis report tracks how your new patients are hearing about you, who they are referring, and exactly how much income your marketing efforts are generating. With a couple clicks in Atlas, you are saved hours of calculations, and you can look back at the statistics anytime since they are automatically updated.

Atlas also contains a separate leads database, so you can easily keep track of the workshops new prospects have attended, or whether they have been given a new patient package or not. You can even send them powerful, educational videos with the ChiroVMail system, which is integrated with Atlas.

Don't just manage your practice; GROW your practice, with Atlas.

For the best Chiropractic Software system available today - look no further.

Kate King
Saturday, March 13, 2010

Streamline Your Office For Success

Being disorganized costs time, which translates into lost income. Often the chiropractor is unaware how much time certain office tasks take. A thorough evaluation of your chiropractic health assistant's work time is information you need to manage an efficient office.

For example, how much time does your staff spend finding travel cards, handing them out and re-filing them? A surprising amount of time is spent revolving around those paper travel cards. There are also those wasted hours searching for that single elusive travel card that has been misfiled. There is a better way!
By adding our exclusive Atlas virtual travel card system to your office, you could save your staff 35 to 40 hours of work each month. These precious hours could be better utilized by implementing a staff-directed patient education system. This education initiative will generate more patients for your practice. Handling paper travel cards will never generate new patients in a practice and will only frustrate CA’s and makes inefficient use of their time. Paper travel cards are to virtual travel cards as 8 track tapes are to CD’s.
Now that your staff has the time, how do they go about educating your patients?
Atlas has 5 main educational components you won’t find in other chiropractic software.
    Chiropractic Software
  1. Health Message System
  2. Microtics
  3. Health Article System
  4. Video Email System
  5. Video Neuropatholator
You can use all, some, or a few of these components to create a well rounded patient educational system. If implemented properly, your practice can’t help but grow to the next level. The beauty of these systems is the automation, set it and watch it work. You could easily have a new CA start on Monday morning and have no difficulty keeping the patients’ education on track.
Let’s discuss the first component of this system in this article.
As a chiropractor you might do a fantastic job educating your patients in your report of findings and converting those patients to corrective care. That’s only the first step of the patient’s journey to wellness. Obviously you need to be competent with your care – sorry, we can’t help you in that department!
The second step is often left untouched in chiropractic offices - continual patient education every single day. If you look at the office procedures of a successful chiropractor you can easily see that daily patient education is at the core of their everyday practice routine. Listen carefully! I said everyday practice routine, and not only that, but every single visit. When you’re at the top of your patient education every day you’re not going to see huge fluctuations in your practice volume.
I didn’t say this is going to be easy. We all know when you had a particularly busy weekend it’s sometimes hard to get into the swing of things on Monday morning. If you don’t have your routine scripted and automated it is inevitable that you will slip and fall. I experienced this many times in practice. Volume shifted up and down because of my energy levels and things going on outside of the practice taking away my concentration. Doing a great job with patient care is one thing, but doing an amazing job with patient education is simply in another ball park.
Atlas comes preloaded with educational health messages to set your practice education on autopilot. When your patients sign in with their unique RFID card or keyfob they will receive their health message of the day. We believe in engaging the chiropractic patient! Atlas can even ask them a question when they sign in at the front desk and answer that question when they sign in at the adjustment station. As a chiropractor you can certainly have fun with this system. You have theflexibility to modify these messages and add your own personnel touch to the messaging system.
These messages can be based on a new patient visit sequence, or categorized by weekly or monthly health topics. Atlas has made your job easier by programming a series of chiropractic health affirmations into our software. Select all of the health affirmations, or some of them, or add your own. Many established options are available to deliver these messages to your patients. With our on-site training and installation we will help you implement Atlas to fit your practice perfectly.
This simple system can streamline your patient education program and keep your practice on track. Setting your practice on autopilot with an education plan is a proven way to create consistent results. No other software program on the market today will help you organize and implement your patient education initiative while providing efficient and proven front desk management at the same time.
Generating Atlas office moments not only builds referrals but also reinforces patient care and energizes office staff. With these results, and time for staff to educate patients, your practice cannot help but grow!

Dr. Stephane Laverdiere
Chiropractic Software

Chiropractic Videos

Can 100 million viewers be wrong?

Comscore today revealed that the popular social network YouTube has reached 100 million viewers. In total, internet viewers have viewed 14.8 billion online videos in January 2009 alone.

According to Comscore: “YouTube led the growth charge, accounting for 91 percent of the incremental gain in the number of videos viewed versus December, as it surpassed 100 million viewers for the first time.”

Google continues to surpass others in terms of online video viewing with a 43 percent market share. Of that, YouTube accounts for 99 percent of the videos viewed. Fox Interactive Media account(3.7 percent), Yahoo! Sites(2.5 percent) and Viacom Digital(1.9 percent) are trailing behind by a wide margin.

We can thank shows like survivor the pioneers of reality TV that has fueled the desire for millions of viewers to post their life stories on the internet. These life stories are now mainstream entertainment. In January 2009, 147 million U.S. internet users watched an average of 101 videos per person.

Are we hooked on internet videos and online TV watching?

People are turning to the internet, you tube, myspace and other services for their source of evening entertainment. Were going to see a big shift over the next 10 years with this new generation being born and raised on the internet.
Web video will not be taking over TV anytime soon but it has caught the attention of big media giants like NBC, News Corp, CBS and Viacom. At a 50+ percent growth over the last year as announced by Neilson in May of 09 it is not something you can ignore. With YouTube firmly entrenched and Hulu’s premium content allowing anyone to watch their favorite TV shows at any time, it’s safe to assume that online video will continue to grow at a rapid pace. Don’t forget to couple this with a young generation that is more tech-savvy.

How can you benefit from Video technology?

When you post videos on you tube the chance of potential patients in your area viewing them are next to none. The best way to benefit from using video is to distribute them via email.

What most chiropractor’s don’t know!

Collecting email accounts is a big business and should be an office policy in all chiropractic offices. Email accounts are now worth millions to advertisers and the reason why they are aggressive trying to get you to opt in to subscribe to their flyers. Once you have patients email you can set them up on a regular email campaign sending them videos on a regular basis.

Do you have your patients watching videos on Headaches, Asthma, Chiropractic and Children and many more topics inside your practice? They might see something in your office but what if they have a video in the inbox they can watch over and over again and even send it to friends and family.

Chiropractic software comes in all shapes and sizes to fit just about every practice need. The companies that shine are the ones that not only have great patient management system but have superior marketing tools for your practice. Video technology is just that tool and why you tube is so popular.

Having a complete patient management system along with a video email marketing system can revolutionize your practice. Educating patients in the office is one thing but reaching them out side office hours in their own home is totally new for most chiropractors.

Doctors have expressed the success they are receiving from this type of advertising. Patients are not only viewing the videos but sending them to friends and family. When a patient receives a video on headaches the likelihood of them forwarding the video to someone is far greater than them distributing a brochure. That forwarded email will contain your contact information including phone number hours of operation maybe website and most important your email.

This is pure genius marketing it’s coming from your patient and going to someone else but it has your clinic all over the email. It’s also a great way to reactivate old patient files.

Get busy and start collecting emails and make the most of this video phenomenon. The doctors of the future will own the video and email waves in their town.
There are services you can subscribe to that have email systems and even templates with newsletters. Take the next step and get involved in the new generation with video email technology.

Dr. Stephane Laverdiere
Chiropractic Videos